Monday, June 30, 2014

Introduction To Evidence- Based Management

     The first concept that I learned this week was evidence-based management.  According to Pfeffer and Sutton’s book Hard Facts Dangerous Half-Truths & Total Nonsense/Profiting From Evidence Based- Management, they defined evidence-based management as something that proceeds from the premise that uses better, deeper logic and employee facts to the extent possible permits leaders to do a better job (Pfeffer & Sutton 2006).  Evidence-based management is based on the belief that faces hard facts about what works and what does not work.  Including, understanding the dangerous half-truths that constitute against using conventional wisdom during management, and rejecting the total non-sense that too often passes for sound evidence will help organizations perform better (Pfeffer & Sutton 2006).  As often discussed, the medical field have been using evidence-based management for decades.  Usually, most patients would not let a doctor preform a mysterious surgery to hypnotically cure their diagnosis.  On page 13 of Hard Facts Dangerous Half-Truths & Total Nonsense, the section entitled Evidence-Based Medicine: A Model for Evidence Based Management explains the research behind the reasoning why doctors practice evidence-based management.  Dr. David Sackett was described as the founder of the modern evidence-based management movement (Pfeffer & Sutton 2006, p 13).  As a result of using this technique to practice medicines, all doctors have come to the conclusion of what works for one patient is not guaranteed to work for the next patient.  Needless to say, before any patient goes under the knife, they will question their doctors about the facts of their diagnosis, not the doctor’s assumptions or opinions.  It makes sense to use evidence-based management in your place of business.  Using numbers and collective data to further decision making to yield a higher rate of success is a good way of thinking.  Unfortunately there are large amounts of false facts, and unreliable information for the business industry.  Deciphering between the junk and truth could potentially become a little tricky.  Setting aside personal egos for the greater good of the company will potentially propel the company to their total profits desire. Gary Loveman stepped in leadership role as chief of operating in Harrah, and lead with facts to better the company.  Setting aside the concepts behind conventional wisdom, Loveman was able to lead his company to profitable revenues (Pfeffer & Sutton 2006).  
            Another concept that was discussed in Hard Facts Dangerous Half-Truths & Total Nonsense was casual bench marking and doing what seemed to have worked in the past.  Casual benchmarking was defined as using other companies’ performances and experiences to set standards for your own company (Pfeffer & Sutton 2006).  Relying on your own personal experiences comes in handy in the appropriate time and correct setting.  In doing so, your experiences that worked in your last company might do more harm than help in your new company.  It is easy to stay in your comfort zone while in a managing position, but realizing comfort does not yield profit is a new take away bonus.  Prfeffer and Sutton describes bench marking as being to “causal” (Pfeffer & Sutton, 2006,p6 ).  Depending on other companies past experiences is often time quick, easy, and a convenient but has proven to be wrong.  Instead of trying to adopt a company’s technique, companies should adopt the philosophies behind the company’s technique.  For example, better employment will reduce the turner- over of employees and produce better customer care.  When companies provide their employees with the proper training and tools to do their job sufficiently, this will lead to an overall employee improvement in the company.  The case study that was completed on United Airlines and Southwest Airlines (Pfeffer & Sutton 2006) proves this concept.  Southwest Airlines focused predominantly on the treatment of their employees while American Airlines tried to compete with their sales instead of researching ideas that would better fit their company.  On page 7 Prfeffer and Sutton used the quote: “Instead of copying what other’s do we ought to copy how they think” (Prfeffer & Sutton 2006, p7).  Coming up with your own set of strategies and models for your own companies and testing them out by using controlled groups, surveys, and data analysis will better your company in future endeavors.     

Preoccupation Trust the Evidence Not Your Instincts by Jeffery Pfeffer and Robert Sutton
            This article examines the facts of using evidence-based management and the false pretenses that follow shortly behind.  Pfeffer and Sutton makes it abruptly clear that evidence-based management has to be proven to work in the medical field, but has not been utilized efficiently in the workplace.  In the education system, many educators receive incentive pay that justifies them doing their job correctly.  The authors argue that providing educators with incentive pay does not solve any problems in the school systems. These failures have been documented accordingly.  Throwing incentives or any form of bonuses will not fix a problem in a school system or place of business.  All of the examples provided in the article has been the results of the lack of using evidence-based management.  The authors explains the importance of evaluating manger’s hiring and work placement skills.  Both of these skills are crucial for mangers to have.  The principles behind the arguments that were presented could be implemented in a place of business at any given time.  At every workplace, one can fine incentives being handed out incorrectly and unequipped coworkers grouped together to perform a task.  I would like to see more intensive studies completed on mangers and their decision making behind hiring employees and work force placement.

  

            The principles behind evidence based-management makes complete sense from a logical standpoint.  It is really easy to read about the correct methods to use while managing organizations, but applying those techniques are another thing.  From my own personal experiences, from working in restaurants, evidence-management is often times not used.  Several decisions in restaurants are made on the fly.  For example, in my last restaurant we would often times run out of certain food items.  I never really understood why that was even an option because all the ordering sous chef had to do was to look at the previous ordering sheet and calculate the correct amount of food.  Using previous order sheet to determine an effective outcome is a form of evidence-based management.  So does evidence-based management work better in certain business settings than others?  Several times, the sous chef made decisions off impulse because a decision had to be made quickly.  I completely understand making quick decisions because I have experienced situations where I was put on the spot to make quick decisions.  Once again, does evidence-management have a place in quick decision making?  Is making decisions off a hunch or impulsive necessarily bad? I hope to understand in the next sessions: the balance between evidence management and impulse decisions, if there is one.